Bank Impact Covered by CNN, Goes Mainstream?
You’ve likely heard of the impact investing economy, in which $1 trillion dollars is expected to target socially and environmentally-accountable investments by 2020.
We hosted an event in Chicago with Impact Engine featuring contributors to Fast Company and Forbes exploring impact banking, and how the bank account may be the onramp to bring managing money for impact to the mainstream. SOCAP hosted an event the next day, and CNN covered impact banking shortly after (see article below), with Fast Company writing that it’s really not that hard to get started to align one’s bank money with one’s values.
A look at the trend of Google searches for "DAPL banks" or "black banks," for example, further supports it: banking for impact is primed to go mainstream. Whether the public sees it as a form of impact investing or responsible consumerism isn’t as important as individuals and businesses being hungry to bank toward community outcomes that they can share in.
Since Mighty started talking about impact banking last year, we’ve engaged thousands of users and garnered millions of media impressions to build the demand for impact banking. Sign up to Mighty to receive your invite to compare your options to bank for impact.
See CNN article, here. #bankforimpact